To master a single character, the Zen calligrapher practices a lifetime. To master the universe, the young founders of MoreCorp -- Ergo Sum and Page Turner -- sold stock in their company. It was promising and predicated on two principles. One, good grows good. Two, get to yes with N0, or Near Zero, the algorithmic perfect. The slogan makes no sense but it sounds sexy, and it worked.
MoreCorp, from a humble start in a Silicon garage, earnestly turned into a biz behemoth. The kids were wizards. They knew what people needed; search! To make sense of these tangled webs we weave, for free. For gold, they sold advertising opportunities.
But corporate suxess is measured by growth, profit, positive projections, always more. So it would have been impossible to just corner clickology and call it a day. Concentration on a single character, or even two, will not do. Thus, MoreCorp grew unimaginably powerful, gobbling competitors, making crap, turning its sights to space! Until one day it all became too complicated and the mega-corp united the connected world, creating the Single System System (SSS).
The founders did not plan it, even if today it can seem that there is no limit to their abilities. There is just no way Ergo Sum and Page Turner could have known they'd practically own the universe. How could anyone predict it all? The histo-vid for us new kids suggests that these men might be gods. Even if they are not, the indoctrination is unnecessary. That is why we're in Silicon. Because MoreCorp. Glorious!
Of course, though it is a legal person with rights and humanist mottos and visionary creators, the corporation has no heart, no goal other than its own growth, as Wolf likes to remind me. Quarterly profits, that’s the long and short of the story, according to my true love. Tense beside me, Wolf is watching the propaganda on the tube screen closely, tapping his left foot quickly.
I'd like to think there is more. Ergo Sum was charming when I was young, the barefoot coder who made work play, an oddly dashing figure. He seemed gentle, intelligent, and curious. While Turner grew the corporation, Sum worked on colonizing space and connecting the human race. I never blamed him for the reduction of text or the SSS. Things got big, and when the stock belongs to the public, founders are a mere symbol, relevant insofar as they advance an idea.
No one could have known. Accidents of circumstance made the unpredictable possible, as usual. It was just one of those wildcards MoreCorp later made billions ensuring couldn't happen without its consent.
The SSS was an organizational efficiency. What happened is that ultimately MoreCorp couldn’t manage all the data, deals, and strategic partnerships. Not under hundreds of regimes and a dozen governing systems around the world. So the Board can’t be faulted for seeking simplicity. If you apply biz-dev logic, the Single System System totally makes sense.
Problems are all in the unintended consequences. Naysayers (not to be confused with N0sayers) oppose the SSS. They're convinced that Gov merging with MoreCorp caused our current woes. One answer for every q is insufficient they claim, clamoring about separation of biz and state. But few listen. They toil in the shadows.
I’m aware of their complaints, as well as the old prose printies about dangerous systems. Still, I kind of buy that this system is as friendly as they get ... because actually I know nothing else.
Anyway, no one can beat MoreCorp. It is unstoppable. The market likes to bet on a winning horse and company stock rose every time Sum and Turner met with the President. The US Gov-Corp merger was approved by citizens online and passed after superficial inspections by the Monopoly Management Bureau.
Then MoreCorp extended the logic internationally. That was an administrative nightmare. But World-Merge confusion was solved soon enough with MUTTS, the Master Universal Ticket Transport System. Now anyone can file a ticket to opine on anything, world affairs or matters of mere local significance, and MUTTS messages the appropriate service representative.
Still, though it rules supreme, to the people MoreCorp remains an awesome underdoge, the scrappy, creative company that wins hearts and minds with moral superiority. Sum and Turner are Super Men who fight for us all. Good Grows Good is directly linked to nowpow’s karma-kash concept, which basically amounts to MoreCorp making people central and paying blessings forward. How exactly this works may be revealed at presentations to come.
The vid ends abruptly and a tall, striking blonde with a long ponytail, wide shoulders and cheekbones, dressed all in denim, addresses our small section of the audience as the lights go up. "Hey! I'm Eclair, your TLDR Team Liaison. Readers! So psyched to meet you!" She scans us with a big grin on her face. "What an eclectic group. Well, there’s a ton to do, the Plus Center preso, and Disco Ninjas before that, so let’s meet back up in 15.”
Eclair hustles us out into a hallway, pointing in different directions. “Grab a caf or a snack, take a shower or bath, get a back rub, enjoy an enviro-clone -- ours are extra awesome! But remember we’re on a tight schedule, so hurry! Not that there’s a record, but as you’ll hear, there's most definitely a record. Laters!”
I'm dazed. It’s not even noon but I’m sleepy and Wolf is greenish. He excuses himself, saying, “I’m going to puke. Can you grab me a caf+ before disorientation resumes?”
“Sure. I'll meet you out by the giant crayon statue on the lawn.”
“The colored tubes, you mean? Those aren’t crayons,” Wolf corrects me. "That represents the races and nations, our union. The SSS. That we all stand in one big green box.”
“Of greenies? Like the market?”
“You said that. I did not. But probably. I gotta run, yo.”
“Go!” I head for a nearby cafe, a seaside-themed wooden shack with large screens playing waves crashing against the shores of the one world. Waiting for drinks as surf sounds issue from invisible speakers, I marvel at how plus it all is. Even the kreme is frothed extra, the drinks topped with swirly primary color candies, MC shaped for MoreCorp.
At the not-crayon statue, I hand Wolf his drink, whispering a toast. “To the blue folk and their assimilation.”
He winks, raising his cup. "All your race are belong to us."